Role overview

The DK publicity department is seeking a Publicist with a focus on Children’s and Licensing titles to join the DK U.S. team. The growing list of Children's titles includes picture books, chapter books, middle grade, and graphic novels. The robust Licensing publishing program includes LEGO, Disney, Minecraft, Marvel, and Star Wars, among others. The ideal candidate will have experience strategizing on and executing PR campaigns for Children’s and Licensing titles, an established network of national broadcast, print, and online media contacts, and a desire to work in a fast-paced, dynamic environment. This position will report to the Publicity Manager of DK U.S.

Responsibilities

Plans and executes publicity campaigns for multiple authors, creators, and brands.
Provides high-touch author care and attentive communication with authors, agents, and internal publishing team.
Develops, researches, and maintains strong relationships with national, online, podcast, and local media contacts.
Coordinates author events and appearances with bookstores, schools, libraries, festivals, and conventions, including author travel.
Writes creative and impactful press materials and pitches.
Collaborates on campaigns with DK US and DK UK Children’s and Library Marketing, Publicity, Sales, and Editorial colleagues.
Attends Children’s, Library, and Licensing conventions.
Preps authors for media interviews and events.

Qualifications

Minimum 2 years of relevant PR experience in children’s book publishing.
Strong verbal and written communication skills.
Exceptional organizational skills and demonstrated ability to meet deadlines.
Existing relationships with national and regional media contacts, notably in the Children’s space.
Ability to handle multiple projects and responsibilities simultaneously.
Ability to prioritize and manage time effectively while also responding to urgent issues.
Experience and comfort presenting in front of groups, including internal meetings.
A motivated self-starter, strategic thinker, and team player.
Ability to travel to festivals and conventions 1-2 times per year.
Proficiency with Muck Rack, Google Suite, and Podchaser is a plus.

About

DK’s aim is to inspire, educate, and entertain readers of all ages. Everything DK publishes, whether print or digital, embodies the unique DK design approach. DK brings unrivaled clarity to a wide range of topics, with a unique combination of words and pictures, put together to spectacular effect. We have a reputation for innovation in design for both print and digital products.

Compensation and Benefits

The salary for this position is $66,500.00.
All positions are currently eligible for an annual profit award or bonus, subject to company results.
Full-time employees are eligible for our comprehensive benefits program.
Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.

Application Information

Applications for this role will be accepted through October 5, 2026 or until the role is filled.
We encourage you to apply early, as we review applications on a rolling basis.
Please include your resume and cover letter for consideration.
We recommend you review our applicant resources page and our FAQs page before applying.

Publicist, DK (Hybrid)

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Job Description